RESULTS
INTERNET LEAD GENERATION
What is it and how does it work?
How much does it cost?
How do I pay for it?
Is there a commitment period?
How do you optimize the efforts over time?
How do I know if it’s working?
How do you measure ROI?
How does this compare with other forms of marketing?
How long does it take to get setup?
What if I don’t have a website or a landing page?
Why are we better?
How do I get started?
We advertise your business online. Prospects (potential leads) click on our ads and instantly get re-directed to a mini-advertising-website. Once there, they will learn about your product or service and a large number will call you. Also, some will email you requesting a follow-up call from your staff. The model is performance-based so you only pay if a prospect clicks on your ads.
PPC or Pay Per Click is the name given to the online search marketing pricing structure, where advertisers pay the publishing site, or search engine, based on a performance model. This highly customizable method only charges advertisers when a potential client expresses interest by clicking on their ad.
The process of managing PPC campaigns involves selecting keywords we know your prospects will use to search for your products or services. Also we write ads that will resonate with your target audience and ensure high click rates and high conversion-to-lead rates as well. Inbound internet lead generation campaigns must be continually monitored and adjusted to ensure increased ROI.
You decide. Set your own budget depending on the number of leads you want.
After you determine your budget, that amount is automatically withdrawn from your credit card on a monthly basis. However we aim to create campaigns that pay for themselves and deliver a return many times over.
Smart marketing requires testing. Our team will work hard to test new keywords, new ads and much, much more. In order to deliver the greatest ROI possible, we require a three-month commitment. After three months, we will have had enough time to drive down costs and increase efficient use of your marketing dollars. Then the marketing efforts will continue on a month-to-month basis.
We monitor your results for you. We analyze tons of data to determine which keywords and ads produce results, which time of day and day of the week works best, which location on the search page and which advertising-mini-sits work best. Then we eliminate everything that does not perform and test new ideas. Plus, we tie marketing and sales together by reviewing your lead list with you often. As sales are closed, we re-track sting of advertising data resulted in those sales. Then we advertise more using those data points. In short, we continually monitor your campaign to drive down costs and increase the highest ROI possible.
You will receive leads (calls and emails).
We help you determine the value of a sale with a smart ROI worksheet. Unlike most advertising networks, we are not afraid to discuss results.
Inbound internet lead generation marketing is different from traditional forms of marketing because you only pay if you receive results. Furthermore, it allows you to target your audience based on their location and area of interest. So you only pay to reach the people you want and need to reach.
One to two weeks are generally needed to get up and running.
We can help. It is vital to understand the user experience and create a landing page that will convert a visitor to an actionable lead. We'll build your advertising-mini-site fast. And we'll make sure it does what it's supposed to do... deliver leads.
No other internet lead generation firm ties marketing and sales together. We work with you and your staff to turn leads into sales. Other firms only deliver leads, but we work with you throughout the process. When the phone rings or an email is received, will your staff handle the leads properly? Over 80% of the time we discover that our leads are mishandled. We can help teach your staff how to properly collect the data your sales team needs to close more sales. No other marketing firm ties marketing and sales together like MarketSmart because most marketing firms simply do not understand sales.
Call us at 301-289-3670. We will work with you to determine if our internet lead generation marketing is the right fit for your business.
