SmartIdeas

5 Fundraising Stats on Major Gifts of Assets: 2.3%, 60%, 77%, 6X, and 50X

5 Dec at 7:00 am

2.3% of household wealth is held in cash and checkable accounts; stop ignoring the other 97.7%. 60% of the largest…

3 Dec at 7:00 am

We all know the value of networking. We also all know that some of your best and most valuable donors…

21 Nov at 7:00 am

So many ill-conceived ideas about metrics and other means of evaluating fundraising performance are rooted in the terribly false notion…

19 Nov at 7:00 am

For decades, major gifts fundraising has revolved around a process for working with wealthy donors to raise money. It involved…

14 Nov at 7:00 am

The “ambush ask”—luring donors to meetings under false or veiled pretenses, then asking for “a gift”—has done significant damage to…

7 Nov at 8:58 am

If you’ve ever cracked open a book on how to play chess, you know the feeling: A swirl of foreign…

5 Nov at 7:00 am

From the nonprofit’s perspective, the job of the gift officer often seems to be to convey wealth from supporters. But…

31 Oct at 7:00 am

In 2010, Procter & Gamble had a dilemma. The massive consumer products company based in Cincinnati, Ohio had just signed…

24 Oct at 7:00 am

If you recruit the right volunteers (those with giving histories) and give them tasks worthy of their talents almost 80…

22 Oct at 7:00 am

There’s too much to do and not enough time to do it. While this may be a common feeling in…

17 Oct at 7:00 am

The most common and persistent reasons for giving, as documented in the top two bars of the chart below, underscore…

10 Oct at 7:00 am

We will not build better advancement operations… – or sustain fundraising success – or build stronger cultures of philanthropy –…